Is Asian cuisine the new darling of fast casual?

Is Asian cuisine the new darling of fast casual?

When it comes to fast casual restaurants, it seems there's always a trendy concept grabbing customers' attention. A few years ago it was the "better burgers," then Mexican restaurants got hot, followed by top-your-own pizza chains. These days, Asian concepts seem to be in the spotlight and are growing rapidly.

Technomic found that the 11 fast casual Asian/noodle concepts it profiled in 2012  saw $2.7 billion in sales from 2,273 units. Over the last two years, that represents a 23-percent sales growth and a 14 percent growth in units.

FROM FAST CASUAL.COM

 

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